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Real estate conversations often revolve around the “best” months to buy and sell, but let’s face it, life usually isn’t that tidy, and there are a multitude of reasons why you may now find yourself with a For Sale sign hammered into your frozen front lawn. If that’s the case, you’ll want to know which selling points will best resonate with buyers at this time of year.
Energy efficiency is a popular topic, and because your front door lays the groundwork for a buyer’s first impression, you may want to focus on that first. If you’re working with an old door, you can weigh the costs and benefits of replacing it with a new, energy-efficient one versus simply touching up the paint and installing new weatherstripping around the door’s edges to keep out the drafts.
Speaking of drafts, Natural Resources Canada reports that windows can account for up to a quarter of total house heat loss. To upgrade the energy efficiency of your windows you can either repair them, retrofit them using caulking and weatherstripping, reglaze them or replace them.
Furnaces don’t usually make for the most exciting small talk, but if you’ve recently invested in a high-efficiency furnace, you’ll definitely want to highlight the energy savings resulting from your toasty investment. The same goes for your attic insulation, a topic of conversation that can quickly escalate from routine to riveting at this time of year.
To complete your warm welcome to potential buyers, set out hot beverages and warm cookies as a nod to our wintry weather, and then sit back as interest in your property heats up!
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